Founder, Partner
Prior to Pluperfect, Sarah was a partner at Prophet in New York, leading the creative concepting and verbal identity group. She spent a decade at Lippincott in New York and was a senior partner in the strategy group, leading large-scale re-branding and positioning engagements, managing the firm’s not-for-profit client relationships, and heading the naming group.
After beginning her career in business strategy consulting at Oliver Wyman in London, focused on new product strategy and customer segmentation, she has also worked in the film industry and with non-profit groups in the arts.
She holds a B.A. and M.A. in Politics, Philosophy and Economics from the University of Oxford, and an M.A. in Culture, Communication and Film Studies from New York University.
Sarah considers herself a world citizen of no fixed abode, though remains in the midst of a long-term love affair with New York City. She finds her calm in Modernism, is never happier than when on or looking at water, and still wants to be James Bond when she grows up. Sarah and her two children live in the Meatpacking District of NYC.
Founder, Partner
Prior to Pluperfect, Dave was a senior partner at Lippincott in New York where he co-led the firm’s experience innovation offering and served as the relationship and brand strategy lead for a number of Lippincott’s marquee clients.
Previously, he was a partner at Oliver Wyman, where he helped clients navigate strategic reinvention, customer alignment and positioning, and earlier was an associate at Stone Point Capital, a $3 billion private equity fund where he invested in venture stage companies in the media and technology sectors.
He holds a B.S.E. with honors in finance and operations management from the Wharton School at the University of Pennsylvania. His curiosity for design thinking and user experience lured him to additional studies in Urban Design at the Harvard Graduate School of Design and Product Design at NYU.
Dave relishes contrast and composition. His twin children provide constant delight and keep him on his toes. He equally savors the energy of New York City and the solitude of an empty ski bowl. He embraces the thrill of travel, seeing the world through a camera lens and testing his limits through triathlons and adventure races.